Privacy Policy
Last updated: April 8, 2025
This Privacy Policy describes how RiKeep Fitness (the "Website," "we," "us," or "our") collects, uses, and discloses your personal information when you visit ritkeep.de (the "Website"), use our services, make a purchase, or otherwise communicate with us regarding the Website (collectively, the "Services"). For the purposes of this Privacy Policy, "you" and "your" refer to you as a user of the Services, whether you are a customer, Website visitor, or another person whose information we have collected in accordance with this Privacy Policy.
Please read this privacy policy carefully.
Changes to this Privacy Policy
We reserve the right to update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last Updated" date, and take any other steps required by law.
Rights of data subjects
As a data subject, you have the following rights:
- Pursuant to Art. 15 GDPR, you have the right to request information about your personal data processed by us; you can also request information regarding the purposes of the processing, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage period or the criteria for determining the storage period, the origin of your data if it was not collected from you, the existence of automated decision-making, including profiling, and, where applicable, meaningful information on its details such as logic, scope and effects, the existence of a right to rectification or erasure of data concerning you, the right to restriction of processing or to object to such processing, the existence of a right to lodge a complaint with the supervisory authority; finally, you have the right to information as to whether personal data has been transferred to a third country or to an international organization and, where this is the case, about the appropriate guarantees in connection with the transfer.
- According to Art. 16 GDPR, you can request the immediate correction of incorrect or the completion of your personal data stored by us;
- According to Art. 17 GDPR, you can request the deletion of your personal data stored by us, unless the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;
- According to Art. 18 GDPR, you can request the restriction of the processing of your personal data if you contest the accuracy of the data, the processing is unlawful but you refuse to delete it and we no longer need the data, you need the data we no longer need to assert, exercise or defend legal claims, or you have objected to the processing according to Art. 21 GDPR, but it has not yet been determined whether our legitimate reasons for processing the data outweigh your interest;
- According to Art. 20 GDPR, you can request that your personal data that you have provided to us be transferred to another responsible party in a structured, common and machine-readable format;
- According to Art. 21 GDPR, you can object to the processing of your personal data if there are reasons for doing so that arise from your particular situation or if the objection is directed against direct advertising and the legal basis for the processing of the personal data is legitimate interests pursuant to Art. 6 (1) (f) GDPR;
- Pursuant to Art. 7 (3) GDPR, you may revoke your consent at any time. This means that we may no longer continue the data processing based on this consent in the future.
- Pursuant to Art. 77 GDPR, you may lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement.
If you would like to assert the above-mentioned rights of data subjects, you can contact us at any time using the contact details provided above.
How we collect and use your personal information
To provide the Services, we collect the information listed below. The information we collect and use varies depending on your interactions with us.
In addition to the specific uses listed below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with applicable legal obligations, enforce applicable terms of use, and protect or defend the Services, our rights, and the rights of our users and third parties.
What personal data do we collect?
The personal information we receive about you depends on how you interact with our website and use our services. By "personal information," we mean information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.
Information we collect directly from you
The information you provide to us directly through our Services may include:
- Contact information – including your name, address, telephone number and email address.
- Order information – including your name, billing address, shipping address, payment confirmation, email address, and phone number.
- Account information – including your username, password, security questions, and other information used for account security.
- Customer support information – including information you include in your communications with us, such as when you send a message through the Services.
Some features of the Services may require you to provide certain information about yourself directly to us. You may choose not to provide this information, but doing so may prevent you from using or accessing those features.
Information we collect about your usage
We may also automatically collect certain information about your interaction with the Services (" Usage Data "). We may use cookies, pixels, and similar technologies (" Cookies ") to do this. Usage Data may include information about how you access and use our website and your account, including device information, browser information, your network connection information, your IP address, and other information about your interaction with the Services.
Information received from third parties
Finally, we may receive information about you from third parties, including vendors and service providers who collect information on our behalf, such as:
- Companies that support our site and services, such as Shopify.
- Our payment processors who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment, fulfill your orders, and provide you with the products or services you have requested in order to fulfill our contract with you.
- When you visit our site, open or click on emails we send you, or interact with our services or ads, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.
Any information we receive from third parties will be treated in accordance with this Privacy Policy. See also the Third-Party Websites and Links section below.
How we use your personal data
- Providing products and services. We use your personal information to provide you with the Services and fulfill our contract with you. This includes processing your payments, fulfilling your orders, sending you notifications about your account, purchases, returns, exchanges, or other transactions; creating, maintaining, and otherwise managing your account; arranging for shipping; handling returns and exchanges; and other features and functionality related to your account. We may also enhance your shopping experience by enabling Shopify to link your account with other Shopify services you use. In this case, Shopify will process your information in accordance with its Privacy Policy and Consumer Privacy Policy.
- Marketing and advertising. We may use your personal data for marketing and advertising purposes, for example, to send you marketing and promotional messages by email, SMS, or post, and to display advertisements for products or services. This may also include using your personal data to better tailor the services and advertising on our website and other websites. If you are located in the EEA, the legal basis for these data processing activities is our legitimate interest in selling our products pursuant to Art. 6 (1) (f) GDPR.
- Security and fraud prevention. We use your personal data to detect, investigate, and take action regarding potentially fraudulent, illegal, or malicious activities. If you use the Services and register an account, you are responsible for the security of your account information. We strongly recommend that you do not share your username, password, or other login credentials with third parties. If you believe your account has been compromised, please contact us immediately. If you are located in the EEA, the legal basis for these data processing activities is our legitimate interest in ensuring the security of our website for you and other customers pursuant to Art. 6 (1) (f) GDPR.
- Communicating with you and improving our services. We use your personal data to provide you with customer support and improve our services. This is in our legitimate interest to respond to you, provide you with effective services, and maintain our business relationship with you (Art. 6 (1) (f) GDPR).
Cookies
Like many websites, we use cookies on our website. For specific information about the cookies we use in connection with the provision of our store through Shopify, please visit https://www.shopify.com/legal/cookies. We use cookies to operate and improve our website and services (including remembering your actions and preferences), perform analytics, and better understand user interaction with the services (in our legitimate interests to administer, improve, and optimize the services). We may also allow third-party vendors and service providers to use cookies on our website to better customize the services, products, and advertising on our website and other websites.
Most browsers automatically accept cookies by default. However, you can modify your browser settings to remove or reject cookies. Please note that removing or blocking cookies may impact your experience and may prevent some services, including certain features and general functionality, from working properly or from becoming available. Furthermore, blocking cookies may not completely prevent us from sharing information with third parties, such as our advertising partners.
How we share personal information
Under certain circumstances, we may share your personal information with third parties to perform our contract, for legitimate purposes, and for other reasons subject to this Privacy Policy. These circumstances may include:
- with vendors or other third parties who provide services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, order fulfillment, and shipping).
- with business and marketing partners to provide you with services and send you advertising. Our business and marketing partners use your information in accordance with their own privacy policies.
- If you instruct, request, or otherwise give us your consent to share certain information with third parties, for example to send you products or through your use of social media widgets or login integrations, we will do so with your consent.
- with our subsidiaries or elsewhere within our group of companies, in our legitimate interest of running a successful business.
- In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
We disclose the following categories of personal information and sensitive personal information about users for the purposes set out above in "How we collect and use your personal information" and "How we share personal information".
| category | Categories of recipients |
|---|---|
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We will not use or publish your personal information without your consent or for the purpose of inferring your personal information.
With your consent, we share personal information for advertising and marketing activities as follows.
Third-party websites and links.
Our website may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee or assume responsibility for the privacy or security of such websites, including the accuracy, completeness, or reliability of any information found there. Information you provide in public or semi-public places, including information you share on third-party social networking platforms, may also be viewed by other users of the Services and/or users of such third-party platforms, without limitation regarding their use by us or any third party. Our inclusion of such links does not automatically constitute an endorsement of the content of such platforms or their owners or operators, except as disclosed on the Services.
Children's data
The Services are not intended for use by children, and we do not knowingly collect personal information from children. If you are a parent or guardian of a child who has provided us with personal information, you may contact us using the information provided below and request that we delete that information.
As of the effective date of this Privacy Policy, we are not aware of any sharing or selling of personal information of anyone under the age of 16 (as such terms are defined under applicable law).
Security and storage of your data
Please note that no security measures are perfect or impenetrable, and we cannot guarantee absolute security. Furthermore, the information you submit may not be secure during transmission. We recommend that you do not use insecure channels to communicate sensitive or confidential information with us.
How long we retain your personal information depends on a variety of factors, including whether we need the information to administer your account, provide the Services, comply with our legal obligations, resolve disputes, or enforce other applicable agreements and policies.
Your rights
Depending on where you live, you may have some or all of the rights listed below regarding your personal data. However, these rights are not absolute and apply only in limited circumstances. In certain cases, we may refuse your request to the extent permitted by law.
- Right to access/information: You may have the right to request access to the personal information we hold about you, including details about how we use and share your information.
- Right to erasure: You may have the right to request that we erase the personal data we hold about you.
- Right to rectification: You may have the right to request the rectification of inaccurate personal data we hold about you.
- Right to data portability: You may have the right to obtain a copy of the personal data we hold about you and, in certain circumstances and subject to certain exceptions, to request that we transfer that data to a third party.
- Right to Opt Out of Sale, Sharing, or Targeted Advertising: You may have the right to prohibit us from "selling" or "sharing" your personal information or to object to the processing of your personal information for purposes that are considered "targeted advertising" under applicable data protection laws. Please note that if you visit our website with the "Global Privacy Control" opt-out option enabled, we will automatically treat this as an opt-out of the "sale" or "sharing" of information for the device and browser you used to visit the website (depending on your location).
- Restriction of processing: You may have the right to ask us to stop or restrict the processing of your personal data.
- Withdrawal of consent: Where we rely on your consent to process your personal data, you may have the right to withdraw that consent.
- Right to object: If we deny your request, you may have the right to object to our decision. You can do so by responding directly to our denial.
- Manage communication preferences: We may send you promotional emails. You can opt out of receiving these emails at any time using the unsubscribe feature provided in our emails. If you opt out, we may still send you non-promotional emails, such as those related to your account or orders.
You can exercise these rights as described on our website or by contacting us using the contact details provided below.
We will not discriminate against you if you exercise any of these rights. We may need to collect information from you, such as your email address or account information, to verify your identity before we can provide a substantive response to the request. Subject to applicable law, you may designate an authorized agent to make requests to exercise your rights on your behalf. Before we accept such a request from an agent, we will need to have the agent verify that you have authorized them to act on your behalf. We may also need to confirm your identity directly with us. We will respond to your request in a timely manner, as required by applicable law.
complaints
If you have any complaints about the way we process your personal data, please contact us using the contact details below. If you are not satisfied with our response to your complaint, depending on where you live, you may have the right to appeal our decision. You can do so by contacting us using the contact details below or by submitting your complaint to your local data protection authority. A list of relevant data protection authorities for the EEA can be found here .
International users
Please note that we may transfer, store, and process your personal data outside your country of residence. Your personal data will also be processed by employees, as well as external service providers and partners in those countries.
When transferring your personal data to countries outside Europe, we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent contracts from the relevant UK authority, unless the data transfer is to a country that has been proven to provide an adequate level of protection.
contact
If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise your rights, please call us or email us at service@ritkeep.com.
For the purposes of applicable data protection laws and unless expressly stated otherwise, we are the controller of your personal data.